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Analytics

Know the real-time insights of an app

Our Features

Analytics one of the major and important components is to measure the performance of your app to help you make informed decisions. With AdGyde, App Marketers can effectively attribute each app install as well as in-app events to the media source that originated it.

While measuring and analysing the analytical data, we maximize and generates a complete understanding between a user and an app such as:

  • What’s the user's age and gender?
  • From which location does a user originate?
  • How many users are regularly active on your app?
  • How much time does a user spend on your app in a day?
  • What paths does a user take while navigating inside the app?

etc.

In addition to this, mobile app analytics also helps the app marketers about the end user’s interaction with the app, wherein it focusses on the performance of marketing campaigns and a lot more. Thus, AdGyde analytics helps the app marketers to have a look at user’s interaction ranging from impression to click to install to post-install engagement as well.

Also, our analytics would be able to show all the users acquired by an application that delivers, orders at an exceptionally low price. Additionally, it can show who all users ordered/transacted after installing the application.

Thus, all such analytical data is shown by AdGyde mobile app analytics that truly allows the app marketers to optimize the ad campaigns.

Active Users

The number of users who have opened the application at least once on a given day and are shown in real-time.

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Sessions

A conversation between a user and the app is Session which begins when a user opens the app and ends when he closes it.

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Events

An action performed by a user in an app. It's the important aspect of tracking user behavior with the most creative content inside an app.

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Funnel

Funnel is a connection between in-app events over which the user is performing some task and make some significant action.

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LTV

A measure of a user’s value over time where users generate conversion events like purchase, view or play would be considered as a valuable user.

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Cohort

Group of users that share specific traits. Cohort metrics are shown based on campaign, city, and channel.

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Your awesome ideas and our analytics can exalt your business

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